Digital consultancy

Define your digital direction with healthcare-specific strategic advice to drive patient acquisition and healthcare professional engagement

Healthcare digital marketing consultancy

As a specialist healthcare marketing agency, we are uniquely positioned to develop digital strategies for our clients in pharmaceutical, medical device manufacturing and healthcare services.

We know that when it comes to digital strategy, there is no one-size-fits-all solution. That’s why we’ll work closely with you to develop bespoke approaches that harness your unique strengths and opportunities while driving real digital change.

Healthcare digital marketing consultancy
Why should you consider digital consultancy?

While the pandemic has accelerated the move towards digital health, many pharma, medtech and consumer healthcare companies still lack a fully defined digital strategy. Others may find their strategy difficult to implement effectively owing to a lack of resources and in-house staff capability or capacity.

That’s where we come in.

Digital direction

That feels meaningful and sustainable for your business

Extend your team

We’re experts in your field, and we have a combined digital skillset that you’ll rarely find in an in-house team.

Project roadmap

We will collaborate with stakeholders to keep the plan on track

Attribute success

We will help you set up robust tracking to accurately measure the impact of your digital strategy

What is your area of focus right now?

Developing a strategy for growth

We work closely with you to develop a detailed plan of action which will deliver results. Successful growth strategies are unique and will depend on your company’s goals. They should be specific, measurable and continually evaluated to identify improvement opportunities. Developing and implementing a growth strategy can seem daunting. We’re here to help with:

  • Market analysis
  • Competitor analysis
  • Customer Identification and Segmentation
  • Gap analysis
  • SWOT analysis

Clarifying your vision and values

Having a clear vision of your goals is vital for future success. We work closely with you to understand your organisation and ideal outcomes and help you communicate these internally and externally. Defining your vision and values will help you plan and successfully execute the vision you have for your organisation and your teams.

Defining your proposition

Why should a customer choose your product or service over competitors? Having a solid value proposition is key for helping your audience understand why they should consider working with your organisation. We help you establish a proposition that makes the benefits of your product or service clear from the start.

Designing digital products

We are experts at designing digital products that wow! We work closely with you and your team to understand what resonates with your audience, using tools and best practices to role out digital products that are engaging and that convert. Our continuous improvement methodologies mean you’ll always be a step ahead of your competition.

Brand strategy

How can you ensure your organisation continues to drive and maintain growth with the right proposition, positioning and personality? We help you create a connected, well-reasoned brand story by conducting a thorough assessment of your brand fundamentals, competitor analysis, audience profiling and industry insights. Our branding services range from logo design to brand strategy reports, archetype development and identity guidelines.

FREE guide: The 6 most common healthcare marketing mistakes and how to avoid them

A word from our clients
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I had the chance to work with Medico Digital on a website project and I was extremely happy all way through the project. Medico Digital makes sure all your needs are addressed in a polite,...
Marco Lassandro - Marketing Manager, Natrox Wound Care
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The Rediroom campaign has helped reinforce our brand as the leaders in infection prevention and control. We’ve seen success in reaching an audience that is typically very tricky to get hold of through traditional marketing...
Marta Kolodziejska - Digital Marketing Manager, GAMA Healthcare
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Working with Medico Digital on optimizing our content strategy to drive improved visibility online and greater engagement on our websites has been great. The team are highly knowledgeable in the healthcare space, this being their...
Nicole Bulatao - Global Lead, Nestlé Health Science
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A fantastic agency, that provided unparalleled support setting up our Google/Bing PPC and social media marketing campaigns. The team are dedicated, responsive, efficient and perform every task to the highest standard. I would highly recommend...
Louise Childs - Marketing Manager, OnMedica
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I can't recommend this team enough! They are truly a partner, one which I rely on for their expertise and strategic council; from establishing our digital platforms to now executing campaigns across a range of...
Natasha Brown - Marketing Manager, iRhythm UK
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What I like about Ollie, Rich and the team at Medico Digital is that they're responsive to our commercial needs, meet deadlines and deliver first-rate work - they're also a pleasure to work with.
Alex Singleton - Director of Marketing and Communications, Circle Health Group
Discover our digital consultancy projects
Google Rating
Based on 51 reviews
Google Rating
Based on 51 reviews